FDI: Saudi Arabia switches to overseas investment to boost influence
State and private companies from Saudi Arabia have been boosting their outbound campaigns as investment becomes the country’s favoured tool for soft power in the Middle East and Islamic world. Foreign investment from both state-owned and private companies in Saudi Arabia totalled a record $22.6bn in the first 11 months of 2022, up from $2.2bn over the same period in 2021, according to fDi Markets. The Public Investment Fund (PIF), the country’s sovereign wealth fund, deployed