London’s Strategy Offers Key Insights for the APAC Investment Promotion Communities

For investment promotion agencies across the Asia-Pacific region, the latest London & Partners Impact Report is a goldmine of insights and inspiration.

As London’s official growth agency, London & Partners has long been a benchmark for how cities can strategically attract investment, support businesses, and drive inclusive economic growth. Their 2024–25 report is no exception—it’s a fantastic resource for anyone involved in shaping investment ecosystems.

What makes this report particularly compelling is its clear demonstration of impact. In just one year, London & Partners contributed an impressive £677 million to London’s economy, the highest annual figure since the agency’s inception in 2011. Even more striking is the creation and support of over 8,200 jobs, underscoring the tangible benefits of a well-executed investment promotion strategy.

For APAC agencies navigating increasingly competitive global markets, this report offers valuable intelligence on how to:

• Align investment promotion with broader economic goals like sustainability and resilience.

• Leverage public-private partnerships to amplify impact.

• Use data and storytelling to demonstrate value to stakeholders and investors.

It’s not just a report—it’s a roadmap. Whether you're working to attract FDI, support local startups, or promote your city as a destination for innovation and growth, there’s something in here for you.

In a time when cities and regions must compete not just on incentives but on vision and execution, London & Partners shows what’s possible when strategy meets purpose.

View Report: https://www.londonandpartners.com/about-us/our-annual-results/impact-report

Andrew Keable, Managing Partner,

KW Group

London & Partners Impact Report